Team IMA’s experience in sales, marketing, customer service, database management and data mining allows us to bring the unique perspective of seasoned professionals to your Customer Relationship Management (CRM) services. We walk our talk. IMA provides unheard-of service throughout the process. Here’s how we do it:

In-depth Business Process Analysis
We carefully assess and analyze your current process, its strengths and potential weaknesses, and then determine how technology can support your process. Next, we compile a requirements document with measurable goals for your CRM project. Without this first step, any technology you choose is useless.

Product selection
Based on your requirements, we assist you in determining the best CRM solution.

Customization and Setup
We customize your selected CRM tool to support your company’s process identified in step one.

Installation and Testing of Your Software
We schedule the installation around your schedule, so you don’t have to worry about down time.

Training
The best computer software in the world is a waste of money if no one knows how to use it. We will insure that your staff is trained - from end user to administrator. We also train nationwide with proprietary, instructor-led sessions via the Internet.

Report Writing
Once you begin to use your CRM tool, we assist in extracting information from your databases for use by management, customer service, marketing and sales.

Support, Support, Support
Once your CRM application is installed, we continue to support your staff by making any needed changes and providing on-going training and troubleshooting. We take pride in our outstanding levels of support.
Additional services we provide are: programming in Microsoft Access and Visual Basic, in-depth data mining and data integrity clean-up.